Lures

Premium balsa, fish-catching action on both casting and trolling, and a natural baitfish profile – given the Elite treatment! The Shad Rap Elite® builds on the well-proven qualities of the immensely popular Shad Rap® crankbait and pairs it with modern wire-through construction for maximum...

The volume and silhouette of the bait with eggs and the lively and delicious movements of the belly panfish will make you serious about your belly panfish target!　 Just throw it and reel it in! We also recommend slow lure such as dragging and...

NORIES Crystal S Power Roll - originally shaped "NORIES V-Blade" - quick to spin with retrieve starting, slow retrieve and maximum possible flash - double willow makes strong vibration and maximum flash for high appeal - works great in muddy water - original head...

NORIES Crystal S Power Roll - originally shaped "NORIES V-Blade" - quick to spin with retrieve starting, slow retrieve and maximum possible flash - double willow makes strong vibration and maximum flash for high appeal - works great in muddy water - original head...

ZipBaits ZBL System minnow 11F description:Tidal model was developed to fish in shallow water columns. ZBL SYSTEM MINNOW series length vary from 70-139mm. ZBL SYSTEM MINNOW series will cover all species from light game to big game. ZBL System minnow 11F Tidal length: 110...

The Lunker City 5" Fin-S Shad measures 12.5cm and boasts a robust body and a lifelike tail fin movement. When paired with a wide gap hook, it mimics the movements of an injured fish, even with a steady retrieve. Its versatile design allows for...

With Zipbaits ZBL DEVIL FLATTER 77S TROUT TUNE remarkable long casting ability, the Zipbaits ZBL DEVIL FLATTER 77S TROUT TUNE is ideal for both large and small rivers. The high action response and eye-catching flashing effect, created by its large body and silhouette, make...

The  Pontoon 21 Gaga Goon features PBD (Prism Body Design), which provides great action and allows the body to be visible from any angle. The GE (Gaga Eyes) gives the illusion that Gaga Goon is constantly watching, provoking predators to attack. The KKBS (Koto-Koto...

All Mepps Aglia Longs are deep-running spinners with willow leaf blades. The Mepps Aglia Longs Redbo blade "hugs" the body of the spinner during retrieval, allowing it to stay in deep pockets long enough to attract a wide variety of fish. Weight 2.5 g

All Mepps Aglia Longs are deep-running spinners with willow leaf blades. The Mepps Aglia Longs Redbo blade "hugs" the body of the spinner during retrieval, allowing it to stay in deep pockets long enough to attract a wide variety of fish. Weight 4.5 g

Experience the unmatched effectiveness of Mepps Aglia Mouche Spinners. This precisely engineered Mepps Aglia Mouche lure instantly starts spinning upon entering the water, adapting to the current or retrieving it to continuously emit measured vibrations. Whether retrieved slowly or left to spin on its...

The original Alexandra MDS model, released in 2004 and since discontinued, has been reimagined. Presenting a fluttering sink, the lure is light on the rod work and continues to attract attention as it lands at the surface. Slow sinking speeds make it ideal for small...

Weight 17 grams. All Mepps Aglia Longs are deep running spinners with willow leaf blades. The blade "hugs" the body of the spinner during retrieve, allowing it to stay in deep pockets long enough to attract a wide variety of fish.