ARAPALA

Rapala Karbon Big Pike Net is an oversized net that is needed to target trophy pike. With this fully foldable and full carbon net, you can safely land even the biggest fish without the extra burden of weight and bulk. Rubberized mesh is more...

If the fish aren’t eating, it’s just because they haven’t seen The Curl yet. The Curl is a soft bait with a super-responsive curl tail that undulates and flutters. The bait’s tail is designed to start the action even at snail-pace speeds, making The...

Swimming in tantalizing circles under the ice or in open water for suspended game fish, the Jigging Rap® features a balanced, weighted minnow profile. Single reversed hooks with center treble and eyelet, this bait can also be bottom bounced, yo-yo style off the bottom...

All of the great features of the original Jigging Rap®, with the addition of a Tiger Eye hook.Providing an easy target, this accented point helps fish to zero-in and strike the WH JiggingRap®. Extremely effective in cold waters or when predators are feeding on...

The VMC Wanda is a vertical lure created by a renowned Finnish ice-fishing competitor. Its traditional design features a slim body with a distinctive ridge on one side, allowing for a unique swimming motion. Originally designed for perch, it also attracts trout and comes...

VMC Lil'Finn Ice Jig 55mm 11g is a vertical ice jig with a unique dotted design and snapper and treble hook. This traditional ice fishing lure is highly effective for catching plenty of perch on the ice. Developed specifically for perch fishing, Lil' Finn...

VMC Bergmans Ice Jig 43mm 6g is a traditional vertical ice jig featuring a treble hook and snapper. Essential for any ice angler's collection of perch lures, the Bergman Ice Jig is specifically designed for perch fishing on the ice. One of its advantages...

Introducing the next generation of the toughest saltwater low-profile baitcasting platform - the Concept TX Gen II. 13 FISHING CONCEPT TX2 BAITCAST revolutionary ZERO corrosion Cast Iron Carbon chassis features the BOSS H.A.M. Hardened Brass Precision Cut main gear, while the Black Seal Hyper...

Introducing the next generation of the toughest saltwater low-profile baitcasting platform - the Concept TX Gen II. 13 FISHING CONCEPT TX2 BAITCAST revolutionary ZERO corrosion Cast Iron Carbon chassis features the BOSS H.A.M. Hardened Brass Precision Cut main gear, while the Black Seal Hyper...

The 13 Fishing Concept A3 BAITCAST Gen 2 offers exceptional performance and durability for heavy-duty casting. 13 Fishing Concept A3 BAITCAST is designed specifically for catching trophy fish with larger baits, these low-profile reels feature an HD Aluminum Frame with Ocean Armor 2 treatment...

The RAPALA X-Rap Haku is a tough and equipped jerk with a 3R System Titanium Release Rig and VMC Coastal Black hooks. This allows RAPALA X-Rap Haku for direct contact with the fish, preventing them from using the lure as leverage. Different presentations are...

RAPALA FLAT RAP lure is crafted from balsa wood and features a delayed lifting response when paused, the Rapala Flat Rap lure imitates the iconic Rapala "wounded-minnow" action with an intensified, fast-flashing twist. Its triangular lip adds to the distinctive rapid flashing movement while...